Our CEO Badis Khaldi had the incredible opportunity to participate in a program on Canal Algérie, hosted by the talented journalist Nabia Hocine , where he highlighted the importance of audience measurement and its transformative potential for the audiovisual sector.
During this enriching discussion, we presented how AUDIMATIC, a groundbreaking innovation, is redefining real-time audience analytics for linear TV. By providing reliable and precise data, AUDIMATIC bridges the gap between advertisers and broadcasters, fostering trust and driving meaningful growth.
This dialogue reinforced the pivotal role of credible audience measurement in shaping the future of Algerian media, creating better content, and delivering value to all stakeholders—broadcasters, advertisers, and viewers alike.