On June 2, 2025, Badis Khaldi, CEO & Founder of AUDIMATIC, delivered a training session at the headquarters of Maarifa TV for journalists and technicians.
This session covered key topics such as:
Introduction to TV audience and measurement techniques
Programming strategies and adapting content to audience behavior
Presentation of AUDIMATIC’s real-time satellite audience measurement solution, illustrated through concrete examples and practical cases
We sincerely thank Maarifa TV for their warm welcome and the fruitful discussions with their teams. At AUDIMATIC, we are proud to contribute to building stronger skills and fostering innovation in the media industry.
We are proud to feature the full interview of our founder, Badis Khaldi, as the special guest on Maarifa TV’s renowned program “The Knowledge Guest”. During this 40-minute conversation, Mr. Khaldi shares his unique perspective on the future of media in the Arab world, drawing from over 20 years of international experience in broadcasting, telecommunications, and digital transformation.
One of the highlights of the discussions the innovation behind AUDIMATIC’s intelligent audience measurement platform – a solution fully conceived and developed in Algeria – which was awarded the 1st Innovation Prize at the 2024 ASBU BroadcastProME Awards, a regional completion recognising excellence in media innovation across the Arab world.
“This award is not only a personal achievement, but a milestone for Algerian technology. It proves that local innovation can meet international standards and drive real change in the region.” — Badis Khaldi
Key topics explored in the interview:
The story and vision behind AUDIMATIC
How AI and real-time data are transforming audience analytics
The economic value of accurate audience metrics for media & advertisers
The strategic importance of investing in digital transformation in Algeria
Empowering youth and Algerian talent, locally and abroad
At AUDIMATIC, we are committed to building the future of Arab media — driven by data, powered by AI, and anchored in local expertise.
After Oran, and the consultations in Constantine and Ouargla, our CEO, Badis Khaldi, was invited to take part once again in the seminar and workshop organized by the Ministry of Communication in Algiers on April the 28th, dedicated to promoting the written press and the audiovisual sector in Algeria.
We are proud to share that our CEO Badis KHALDI was honored to be invited by Mr. Mohamed Meziane, Algeria’s Minister of Communication, to attend the launch of the Regional Conferences on the Modernization of Print and Audiovisual Media, held on April 17 in Oran.
In a special broadcast on Algérie3, Badis Khaldi — CEO and founder of AUDIMATIC — shares the story behind his groundbreaking innovation in real-time TV audience measurement.
Recently awarded the 2024 ASBU SatellitePro Innovation Award, Badis recounts the three-year journey that led to the development of AUDIMATIC, a powerful tool capable of tracking audiences across both satellite and IPTV channels.
Join us on the March 26, 2025 episode of Mokh al Hadra on Samira TV for a compelling discussion on the evolution of television viewership during Ramadan.
This edition features an in-depth analysis of audience behavior across key moments of the month — Day 1, Day 10, and Day 20 — based on real-time data provided by AUDIMATIC, the first innovative tool for live audience measurement in Algeria.
On AL24 News, AUDIMATIC CEO Badis Khaldi introduces a new way of understanding television audiences in Algeria—by focusing on content rather than just channels.
Based on real-time data from three key days of Ramadan (the 1st, 10th, and 20th), the analysis shows how viewer preferences shift over time during this peak period.
Join us on ‘Mokh al Hadra’ for an engaging discussion featuring artists, producers, and Badis Khaldi, CEO of AUDIMATIC, exploring new viewing habits during Ramadan.
The program highlights AUDIMATIC’s innovative methods for analyzing audience data from the 1st and 11th days of Ramadan. Guests emphasize the value of these precise insights for better understanding and anticipating audience preferences.
On Samira TV, join a critical discussion featuring artists, producers, and special guest Badis Khaldi, CEO of AUDIMATIC, focusing on current TV programming trends and audience preferences in Algeria.
Drawing on comprehensive audience data provided by AUDIMATIC, the discussion explores:
The reasons behind the frequent scheduling of similar shows across different channels at the same time
The genuine preferences and viewing habits of Algerian audiences
The challenges and opportunities for innovation in the local TV industry
On February 25th, 2025, during the BroadcastPro ME Summit in Riyadh, AUDIMATIC’s CEO, Badis Khaldi, was interviewed by Vijaya Cherian, Editor of BroadcastPro ME magazine.
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.AcceptRejectPrivacy policy
Français
العربية
