We would like to extend our sincere thanks to all the clients who welcomed us at the IBC — International Broadcasting Convention 2024. This event provided us with a valuable opportunity to share the latest audience data from the 2024 Olympic Games, demonstrating Audimatic’s capability to measure real-time and continuous satellite viewership across multiple countries, including France, Saudi Arabia, Egypt, Tunisia, Algeria, and Morocco. With Audimatic, television channels, advertisers, broadcasters, and institutions now have access to data collected in real-time, second by second, providing continuous insights into how viewers interact with content. The tool offers an unmatched understanding of audience behavior.